Documentation

1. What is Reacho

Reacho is an AI customer-development workspace for OEM export factories. It pulls the whole sales motion — find buyers → enrich & score → send outreach → follow up replies → quote & close — into one workspace. It is a human-led copilot: AI does the grunt work at each step while you make the key calls. An opt-in fully-automatic mode is available for those who want hands-off.

2. Core Concepts

Prospects

Your main workbench: each potential buyer is a row card with stage badge, pipeline status, the buyer’s local time and the assigned rep. You can filter by the buyer local working hours to see who is at their desk right now. All discovered, imported and enriched leads gather here.

Enrichment

A three-step chain that ICP-scores a lead, finds contacts and runs company research. A gate (>=40) stops weak leads so budget goes only to the qualified.

Outreach

Emails generated with RAG from your catalog / knowledge base, multilingual, reviewed and edited by you, then sent for real.

Customers & sales stage

Mark a lead a customer when a warm reply lands. The sales stage advances along inquiry → quote → sample → proofing → order / lost, driven by people and key actions (creating quotes / orders).

Quotes & orders

The cost engine (Incoterms EXW→DDP / tiered pricing / margin view) builds quotes, then samples, contracts, orders and shipments carry through.

Credit billing

Only scarce actions with real external cost spend credits; browsing, lists, manual entry, status changes, quotes and contracts are free.

3. Quick Start (run the loop in 5 steps)

Step 1 — Complete company assets

Fill your main category, product lines and ICP profile in Settings / Company. This drives post-discovery filtering (competitor exclusion, category relevance, dedup) and outreach material quality.

Step 2 — Discover or import

Surface buyers from one line in Lead-Gen, or import a trade-show / buyer-list CSV in the leads page. Imports are deduped and post-filtered. With many leads, run the free “⚡ Pre-filter” first.

Step 3 — Enrich and score

Run enrichment (score → find contacts → research) on the leads you care about. Pull customs records on the detail page when you need proof.

Step 4 — Send outreach

In the customer detail panel or the batch page, give the scenario and key selling points; AI drafts with RAG, you edit and send for real in one click. Sending upgrades the lead to an active prospect.

Step 5 — Follow up to close

Replies auto-sort into 6 intents; mark warm replies as customers; create quotes, ship samples, sign contracts, place orders and ship — a confirmed order writes the customer to won.

4. Fully-Automatic Mode (optional)

Manual copilot is the default. An owner can enable opt-in fully-automatic acquisition in Settings → Auto mode: AI discovers leads, sends on a cadence and re-engages dormant buyers, with credit-balance guardrails on auto-sending. Track progress in the auto follow-up console.

5. Mobile App

An Android app (iOS coming soon) covers high-frequency flows — outreach, leads, orders / samples / shipments and quoting — so you can follow up on the go. Find the download on the home page under “Get the app”.

Need more help

See the Help Center FAQ, or contact kevin@reachoai.com.